Exclusive U.S. Distributor · All 50 States

A better way to buy,
own, and sell a crane.

There are plenty of good cranes in the market. What has been missing is a better ownership experience that meets your needs.

View all models The ownership difference →
Built by an operator
33 years
in cranes.
Running one of the most demanding crane fleets in the world since 2000.

What owners hate, and what we fixed:

  • Slow response
  • Weak accountability
  • Poor parts support
  • Unclear resale value
  • Suppliers that disappear once the sale is complete
  • This platform is the answer to all of it. Everything we always wanted from a supplier has finally become reality.
11
Crane models
50
States served
440t
Max capacity
3 yr
Factory warranty
33 yrs
Operator experience

The ownership difference

We don't sell cranes. We build partnerships.

Every buyer has a voice. This is not a one-way relationship. It is a collaboration built to produce the best outcomes for all crane owners.

Voice of the customer

  • Field feedback drives continuous improvement
  • Your requirements directly shape the product
  • Faster design changes than the industry has ever seen

Total cost of ownership

  • Free training for your entire team
  • Designed for ease of maintenance
  • Maximized residual value
  • Exit price certainty
  • Better return on your investment

Guaranteed buyback

  • Precise economics known at time of sale or trade-in
  • Owners never bear the downside of our improvement cycle
  • True partners who share our vision

Unprecedented speed

  • Issues acted on immediately
  • Customer feedback drives design solutions
  • Engineering changes at a pace the industry has never seen

Parts. Now.

  • World's largest supply of SANY spare parts
  • More availability and faster fulfillment
  • Better forecasting
  • Less downtime and less frustration

Less uncertainty

  • Faster problem resolution
  • Better support and better economics
  • Full lifecycle visibility
  • All supplier friction removed

Economic proposition

We increase owner ROI.

Serious owners think about the full life of the asset. We built our model around that reality.

Total cost of ownership

  • Purchase price
  • Financing
  • Uptime and availability
  • Parts availability
  • Maintenance support
  • Residual value
  • Exit certainty
1

Best value going in

  • Competitive pricing
  • Volume discounts
  • Best financing available
  • Join a family, not a transaction
  • Built for sustainable repeat business
2

Best support while you own it

  • Full-time QA/QC employed by New World Crane Company
  • World-class parts inventory
  • Engineering team driven by field feedback, not marketing
3

Guaranteed buyback coming out

  • You know the exit before you sign
  • Removes all uncertainty on your investment
  • A fundamental change from the normal crane ownership model
4

AI-powered fleet intelligence

  • Fleet planning and utilization analysis
  • Parts forecasting
  • Repair vs. redeploy decisions
  • You are joining a smarter operating platform

Accountability

True manufacturer accountability.
Unprecedented in this industry.

The crane industry has accepted too much friction and too little customer influence for too long. We need your feedback to keep this vision a reality.

Independent QA / QC

  • Full-time QA employed by New World Crane, not the factory
  • Independent oversight protecting the customer
  • Manufacturer held to the highest standard

Run toward problems

  • Candor, feedback, and action
  • Problems bubbled up, not covered up
  • Confront the good, the bad, and the ugly
  • That candor is how effective change happens

Continuous improvement

  • Engineering changes faster than industry norms
  • Every improvable thing gets improved
  • Long-term commitment incentives protect you through each cycle

Product lineup

SANY crane models.

Tough and heavy cranes, purpose-built for North American job sites. Every model ships with world-class components, a 3-year warranty, and no surprises.

Rough terrain
SRA350A
35 US ton
  • Max boom114.8 ft
  • Jib30-52 ft swingaway
  • EngineCummins B6.7
  • Warranty3 yr / 3,000 hr
Request quote →
Rough terrain
SRA550A
55 US ton
  • Max boom114.8 ft
  • Jib30-52 ft swingaway
  • EngineCummins B6.7
  • Warranty3 yr / 3,000 hr
Request quote →
Rough terrain
SRA750A
75 US ton
  • Max boom~150 ft
  • Jib32.8-55.8 ft lattice
  • EngineCummins QSB6.7 284 hp
  • TransmissionDana automatic
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Rough terrain
SRA1000A
100 US ton
  • Boom5-section full-power
  • JibLattice, hydraulic assist
  • EngineCummins QSB6.7 284 hp
  • Display10.1" color touchscreen LMI
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Rough terrain
SRA1200A
120 US ton
  • Max boom183.7 ft (6-section)
  • Max tip height250 ft
  • Transport weight<100,000 lbs
  • Warranty3 yr / 3,000 hr
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Telescopic crawler
SCA900TB
90 US ton
  • Boom154.2 ft (5-section)
  • Max tip height198 ft
  • EngineCummins QSL9-C325
  • Self-assemblyYes, no assist crane needed
Request quote →
Telescopic crawler
SCA1600TB
160 US ton
  • Boom196.5 ft (6-section pin & latch)
  • Jib30.8-50.9 ft bi-fold
  • Max tip height247 ft
  • Warranty3 yr / 3,000 hr
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Lattice crawler
SCA1000A
110 US ton
  • Main boom210 ft
  • Fixed jib73.8 ft
  • EngineCummins QSL9
  • Free-fall winchStandard
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Lattice crawler
SCA1350A
150 US ton
  • Main boom249 ft
  • Fixed jib102 ft
  • Luffing jib171 ft optional
  • Self-assemblyYes, no assist crane needed
Request quote →
Lattice crawler
SCA2600A
300 US ton
  • Main boom302 ft
  • Fixed jib138 ft
  • Luffing jib207 ft
  • CabPorsche-designed
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Lattice crawler
SCA4000A
440 US ton
  • H boom78-276 ft
  • EngineCummins X12 C400
  • LMI displaysDual 13.6" touchscreen
  • vs. competition+5-7% capacity
Request quote →

Anyone can sell a crane.
Very few can improve the owner's life.

Talk to a specialist

Get in touch

Request a quote.

Tell us what you're lifting. We'll find the right machine and structure the right deal.